How To Get Old Clients Back In & BOOKED!
Ever glance at your client list and wonder about those who haven’t visited in a while? Re-engaging them might be simpler and more effective than you think! Enter the world of our “We Miss You” Text Campaigns - the straightforward strategy that’s bringing clients back through those spa doors!
Unlocking the Secret: “We Miss” You Text Campaigns
Let’s spill the beans: We’re nailing down Database Reactivation (the official name of “We Miss You Campaigns”), but not with those oh-so-yesterday emails. We're dialing it up with the 21st century of communication - Text Messaging!
The winning formula?
🏆 GREAT OFFER + FRIENDLY TEXT = HELLO, OLD CLIENTS!
Crafting the Irresistible Offer
Make them an offer they can't refuse: It's gotta be juicy.
Pricing sweet spot: I’m talking $97-$199, but making it scream a value of $200+.
Wide Net: Make sure it’s something most of your client base can get on board with (think facial or tox, not plasma pen).
Personalized Texts: Yep, you want those messages to sound like they came straight from you, not some cold, distant marketing team.
How Do I Send The Texts!?
You could totally send these out manually (but, ooff, right?), OR you can utilize a platform that allows for 2 way texting (this part is critical). With 2 way texting, you can have the easeful back and forth of natural texting cadence and avoid the overly obvious marketing vibes of a mass blast.
Remember: “We Miss You Campaigns” should state “We value you and would love to see you again” while leaving room for a genuine dialogue. With 2-way texting, you maintain a smooth, straightforward communication line, keeping things real and unscripted
P.S. We do “We Miss You” Campaigns for all our clients (they are booking 18+ appointments a day too!) so if you have a large list (1k+) and would love some help setting up a campaign, book a Free Strategy Call anytime!
XoXo,
Angela & Kathryn